Education & Outreach
Storytelling, real STEM and hands-on discovery designed to give people a reason to want to know more.
fun first. learning always.
AXL’S GAME LAB begins with entertainment.
But a great adventure can do something else too.
It can make someone curious. It can turn an unfamiliar subject into a question they suddenly want answered. It can make science feel exciting, engineering feel achievable and learning feel less like something they’re being asked to do – and more like something they genuinely want to explore.
That’s the opportunity we see in education and outreach.
The goal isn’t to make serious subjects less serious. It’s to give people a reason to care about them in the first place – then give that curiosity somewhere meaningful to go.
Make them excited. Make them curious.
Give them a reason to want to know more.
Curiosity Comes First
Learning feels very different when somebody genuinely wants to know what happens next.
That’s why AGL doesn’t begin with a list of facts we need to teach. We begin with a reason to become curious – something unexpected, something difficult, something worth investigating or something that simply makes you ask, “Why?”
Once that curiosity exists, real science, engineering, technology, mathematics and other ideas have a purpose. They help explain what happened, solve the problem, test the possibility or decide what to try next.
The learning isn’t an interruption to the experience. Understanding becomes part of moving it forward.
A question needs answering.
Something has happened, and we want to understand why.
Something needs building.
An idea only becomes useful when we work out how to make it real.
An experiment needs testing.
We can predict what might happen – then find out.
A mystery needs investigating.
Observation, evidence and good questions can reveal what we couldn’t see before.
A problem needs solving.
The answer might require science, engineering, creativity – or all three.
Sometimes the first discovery leads to another question, and then another. That’s exactly what we want.
Learning works differently when someone wants the answer.
More Than Something to Watch
AGL’s approach can extend far beyond episodes.
We are interested in working with organisations that want to create experiences where people can watch, explore, experiment, build, investigate and participate.
Enhance what already exists.
Create missions and activities.
Create something original together.
Support outreach campaigns.
Develop STEM resources.
Build something completely new.
Bring storytelling into events.
The format can change. The principle stays the same – curiosity comes first.
Support teachers with engaging resources, activities, challenges and experiences that create different ways into STEM subjects.
We want to give educators another tool for getting people interested enough to ask the next question.
Extraordinary knowledge, discoveries and expertise.
AGL can help turn that knowledge into stories, visual explanations, challenges and experiences that wider audiences want to explore.
A natural fit for AGL.
Activities, missions, exhibitions, events, digital experiences, resources and other collaborations that encourage visitors to investigate.
Important ideas that deserve wider engagement.
AGL can help turn information into something people want to explore.
From major international programmes to local projects.
We’re interested in initiatives trying to get more people excited about science, engineering, making, experimenting and discovery.
How do we make people care enough to engage?
Storytelling, entertainment and participation can open another route in.
Sometimes a small spark can have a very large effect.
Turn an Audience into Participants
Watching can be the beginning. But participation changes the relationship.
That is where AGL’s combination of storytelling, missions, characters, challenges and real-world STEM can become particularly powerful.
A story can create the reason to care. A challenge can create the reason to act. A hands-on activity can turn an idea from something abstract into something somebody has actually explored for themselves.
Participation also creates room for different kinds of thinking. There may be more than one way to approach a problem, more than one possible design, or a result that wasn’t expected at all.
That means people are not simply following instructions. They can observe, predict, test, adapt, build, fail, try again and discover what works.
And when somebody has made, tested or investigated something themselves, the experience can stay with them in a very different way.
Don’t just tell people something interesting.
Give them something interesting to do.
Designed for Different Levels of Curiosity
Not everyone needs the same way into a subject.
Some people want a simple introduction.
Others want to investigate further.
Some are ready for genuinely advanced ideas.
AGL embraces that range.
That’s why our resources and experiences can move through the same three levels used across AGL:
Simple, accessible introductions that spark interest and make it easy to begin.
More detailed investigations, activities and hands-on discovery for people who want to go deeper.
Sophisticated STEM ideas, technical detail and more challenging concepts for those ready to explore further.
These are not age groups. A younger Explorer may be ready for something advanced, while an adult approaching a completely new subject may prefer to start with the basics.
Simple doesn’t have to mean childish. Advanced doesn’t have to mean inaccessible.
The goal is to give everyone somewhere to begin – and somewhere to go next.
EXPLORERS & CO-EXPLORERS
For families – from younger Explorers to teens and adults. Safe for all ages.
That gives us opportunities to create selected resources and experiences that people can enjoy at different depths – including younger Explorers alongside parents, grandparents, older siblings, carers, teachers and other Co-Explorers.
We believe shared curiosity can be incredibly powerful.
Those shared moments can turn a piece of content into a conversation, a question into an investigation and an idea into something people actually try for themselves.
They also give younger Explorers the confidence to ask more, while giving Co-Explorers a natural way to join in without needing to become the “teacher” in the room.
Sometimes the most valuable part is simply discovering something side by side, comparing ideas and working out the answer together.
Sometimes learning together matters just as much as what is being learned.
Free Resources. Easy to Use.
Free supporting resources are a core part of AXL’S GAME LAB.
We want people to be able to discover something interesting and continue exploring it without unnecessary barriers.
The fewer steps between curiosity and actually doing something with it, the better. That’s why our core supporting resources are designed to be easy to access, download, print and use.
Choose a resource
Choose PNG or PDF
Download it
That makes them useful in homes, classrooms, clubs, events and anywhere else curiosity happens.
Storytelling Can Change the Starting Point
Traditional education often begins with the information. AGL can begin somewhere different.
Once somebody genuinely wants to know, the information has a reason to exist.
That’s where entertainment and education can complement each other beautifully.
We don’t make the learning the interruption. We make understanding part of the adventure.
Real Science. Real Skills. Real Curiosity.
Entertainment gives us freedom in how we present an idea. It doesn’t give us freedom to stop caring whether the idea is right.
We want the science, engineering and real-world foundations behind AGL experiences and resources to be trustworthy.
STEM isn’t only about remembering facts. It’s about:
Those are part of the adventure too.
Outreach Should Reach People
Some of the people who could benefit most from discovering a passion for science, engineering or technology may not already think those worlds are for them.
That’s one reason outreach matters.
We are particularly interested in opportunities that can bring engaging STEM experiences to communities, schools and audiences that may have fewer opportunities to encounter them.
Not by telling people they should be interested. By creating something interesting enough that they want to take part.
That may mean taking ideas beyond the places and audiences that already engage with STEM – working with local organisations, educators and communities who understand what will connect with the people they serve.
The format can change. The standard shouldn’t. It still needs to be interesting, accurate, accessible and worth taking part in.
Curiosity can begin anywhere. Opportunity should too.
What We Can Bring
Every project will be different, but AGL can potentially contribute:
A different kind of energy. Helping STEM feel like discovery rather than an obligation.
What Our Partners Can Bring
The strongest education and outreach collaborations combine different strengths.
Great collaboration means bringing the right expertise together.
We want education and outreach activity to do more than look good in photographs.
Did people participate? Did they explore further? Did they ask questions? Did an experience change how somebody felt about a subject?
The most interesting result may simply be somebody leaving more curious than when they arrived.
If you represent a school, university, science centre, museum, government organisation, NGO, community initiative, STEM programme or other organisation interested in creating a different kind of education or outreach experience, we’d love to hear from you.
Make them excited. Make them curious. Give them a reason to want to know more.